“Sincerity is not manipulation.”
The film risks embarrassment to make emotion communal, and that openness is harder than fashionable detachment.

The Good Witch's Charm
TV Movie · Family · Fantasy · 2012
Good Witch Cassie Nightingale is back to her bewitching ways, but this time she’s also juggling a newborn daughter and her job as town Mayor. With such a busy schedule she and her husband, town sheriff Jake Russell, aren’t getting much sleep. Hoping for a break, Cassie plans a much needed vacation with her new family. But things go awry when a crime wave sweeps through town and an investigative reporter tries to ruin Cassie’s image after a video of her magically disappearing turns up on the internet. To make matters worse, Cassie’s estranged foster mother appears in town and Cassie’s stepdaughter is suddenly accused of the recent robberies. Supported by her loyal family and friends, Cassie must rely on her signature charm to put a stop to the rumors before they completely destroy the town, and a Good Witch’s reputation!
The Good Witch's Charm
“The Good Witch has her hands full juggling her new job as mayor while trying to spend quality time with her family.”
Critical arithmetic
One number, for now.
Scores change. Arguments endure.
TMDB
7.3 / 10
Community rating
Good Witch Cassie Nightingale is back to her bewitching ways, but this time she’s also juggling a newborn daughter and her job as town Mayor. With such a busy schedule she and her husband, town sheriff Jake Russell, aren’t getting much sleep. Hoping for a break, Cassie plans a much needed vacation with her new family. But things go awry when a crime wave sweeps through town and an investigative reporter tries to ruin Cassie’s image after a video of her magically disappearing turns up on the internet. To make matters worse, Cassie’s estranged foster mother appears in town and Cassie’s stepdaughter is suddenly accused of the recent robberies. Supported by her loyal family and friends, Cassie must rely on her signature charm to put a stop to the rumors before they completely destroy the town, and a Good Witch’s reputation!
What this film says about your taste.
Not a recommendation score. A measure of how closely the film’s taste signals resemble yours.
The archetype split
Who fights over The Good Witch's Charm?
The Sentimental Softie
“You came to feel something, and you will.”
Read their caseThe Cool Ironist
“Feeling things is a little embarrassing.”
Read their objectionThe split comes from the same five-axis model used by the test, not audience ratings or review sentiment.
Nearby on the taste map.
TMDB supplies the candidates. CriticWise reorders them by craft, strangeness, prestige, emotion, and pace.
Watch in your region.
Cinema release signals and current streaming, rental, and purchase options for your region.
Streaming availability data supplied by JustWatch.
The people responsible.
Cast & crew
Directed by
Craig Pryce
Written by
G. Ross Parker
Put The Good Witch's Charm on trial.
Two incompatible taste archetypes. One film. Read the arguments, then issue a completely binding cultural ruling.
“The strings are showing.”
Every cue tells you exactly what to feel and when, leaving sentiment to do the work character should have done.






